Predatory VIP Programs have become prevalent in Ontario.
What is a VIP?
select you to join a VIP
program?
Substantial Losses
Deposit amounts and losses are the primary factors for VIP program invitations. Invitations to VIP programs are only given to high-spending players who lose.
Predictive Modeling
Casino operators are now leveraging artificial intelligence and predictive modeling to more accurately assess customer profitability.
Our Addictive Behavior Values
A host is assigned to ensure A Vip give back the winnings and continue to deposit their activity indicates that they are addicts..
Bonuses
Bonuses and free bets, based on losses, are offered to stimulate additional betting and foster loyalty. Money to gamble with is the addict's drug of choice.
Suites and Event Tickets
Addicts receive 'VIP treatment' via invitations to sporting events and concerts in suites, where they enjoy unlimited food and beverages while watching their favorite teams.
VIP Host
VIP hosts are designated as the main contacts within the operator. Their sole objective is to keep you depositing and losing money.
The House's Advantage and VIP Programs
The house always wins. VIP programs are designed to identify the most profitable addicts and label them as VIPs, complete with a dedicated host. This strategy aims to foster loyalty to the operator and instill a sense of commitment to that specific operator.
The Contradiction of Responsible Gambling and VIP Programs
These VIP programs unequivocally target and exploit addicts. While all operators claim to uphold world-class responsible gambling standards, they starkly contradict this assertion by running VIP programs. VIP hosts are frequently instructed to do everything within their power to prevent players from self-excluding.
The Use of Deposit and Loss Mitigation Bonuses
The ultimate goal is to encourage more deposits. serving as a tool to create an illusion of reward and stimulate further gambling. Deposit bonuses are extended to players who haven’t logged in or deposited in a while. Loss mitigation bonuses are granted to players who incur substantial losses.
The Illusion of Perks in VIP Programs
Suite and event tickets are perceived as attractive perks by VIPs, especially those who are sports bettors. Many of these players have never been in a suite or even attended a game in a considerable amount of time.
Everything is calculated, and it’s a business of profitability; the house isn’t being generous, they’re investing in your loyalty to deposit and lose more.
watch the video below to learn more about VIP programs
It’s Time to BAN VIP Programs
Ban VIP Programs
VIP programs aimed at targeting and exploiting addicts must be prohibited. The role of VIP hosts should be abolished. The practice of identifying addicts and enrolling them in programs designed to extract as much money as possible and perpetuate their gambling habits should be outlawed.
Stringent affordability checks
Rigorous enforcement of robust customer spending controls across all operators to promote responsible conduct. For example, players can only deposit up to 25% of their net income a year at gambling operators and then they are automatically entered into a cool off.
Banning inducements to gamble such as “free bet” bonuses
Only losing players receive free bets, either as a percentage of their losses or as a percentage of a future deposits, to encourage further deposits and losses. Bonuses are exclusively given to losing players. This practice is detrimental as it provides gambling addicts with their drug of choice, thus inducing them to deposit and lose more.